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Branding Case Study

NEVS cafe

great vibes, well brew
The Project

Nevs Cafe is a modern Indian cafe brand that celebrates the rich heritage of India's coffee culture while embracing innovation, sustainability, and community. It offers a cozy yet contemporary space where coffee lovers can enjoy authentic local flavors.

Segment
Logo & Branding, Packaging Design
Niche
Food & Beverage, Hospitality

Logo System

01
NEVScafe
Primary lockup
NEVScafe
On espresso
NEVScafe
Accent variant

Brand Colors

02
Cream#EECEB2
Beige#B2845C
Sky#91A6EB
Brown#892F1A

Typography

03
Main — Anton
ABCDEFGHIJ
Sub — Italianno
Abcdefghij
Text — Inter
ABCDEFGHIJKLMNOPQRSTUVWXYZ / 0123456789

Applications

04

Apparel

Wordmark placed chest-left with cup icon below, on tonal beige tee.

Packaging

Kraft tote bag, tag-on branding, pattern of cafe iconography.

Cup Sleeve

Recycled-paper cup, wraparound wordmark, "Recycle Me" callout.

Original Moodboard

Reference
Nevs Cafe original moodboard

Source board — swap the mockup blocks above with your real product photography as it's shot, and this page updates from concept board to full case study.

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